Sayoko Yamaguchi exhibition at MUSEUM OF CONTEMPORARY ART TOKYO


Excellent exhibition about super fashion model Sayoko Yamaguchi now at the MUSEUM OF CONTEMPORARY ART TOKYO in Kiba until June 28, 2015. Titled “Sayoko Yamaguchi,The Wearist Clothed in the Future.”

Sayoko was Japan’s first world famous fashion model active on catwalks from the early 1970s to the 1980s. There has never been a Japanese fashion model like her ever. Her makeup, her image, her aura, and Japaneseness were in a class all by herself. I’m sure that without all that makeup, she was just a plain Jane Japanese woman. But somehow her spirit made her super special.

She was a great advocate of Japanese culture, making even the chawan cut (bob or bowl cut) look cool and fashionable. Sadly, she died in 2007 at age 57. The exhibition is very interesting with displays of her possessions (dressmaking sketches, etc.) from the 1970s, exquisite fashion photos of her (mostly by Noriaki Yokosuka), video clips of her on the catwalk, short films, Shiseido posters of her, and very impressive lifesize Sayoko mannequins. If you like high fashion, Japanese culture, and/or 1970s pop culture, this is a must-see. Read more about Sayoko here (photobook review).

Hours: 10 am – 6 pm, closed Mon.
Near Kiba Station on the Tozai subway line and Kiyosumi-shirakawa Station on the Hanzomon Line.

Adult: ¥1,200
University & College Student, Over 65yrs old: ¥900
High School & Junior High School Students: ¥600
Free for Elementary School & Under

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Philbert Ono

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